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China court: Apple pays $60M to settle iPad case


Customers test new IPad on April 4, 2012, at the newly opened Apple store inside the Confluence shopping center in Lyon, on the day of its inauguration. AFP FILE PHOTO

BEIJING — Apple has paid $60 million to settle a dispute in China over ownership of the iPad name, a court announced Monday, removing a potential obstacle to sales of the popular tablet computer in the key Chinese market.

Apple’s dispute with Shenzhen Proview Technology highlighted the possible pitfalls for global companies in China’s infant trademark system. It also posed a challenge for the communist government, which wants to attract technology investors to develop China’s economy.

Apple Inc. says it bought the global rights to the iPad name from Proview in 2009 but Chinese authorities say the rights in China were never transferred. A Chinese court ruled in December that Proview still owned the name in China. Proview, which is struggling financially, asked Chinese authorities to seize iPads in an apparent effort to pressure Apple to settle.

“The iPad dispute resolution is ended,” the Guangdong High People’s Court said in a statement. “Apple Inc. has transferred $60 million to the account of the Guangdong High Court as requested in the mediation letter.”

China is Apple’s second-largest market after the United States and the source of much of the Cupertino, California-based company’s sales growth.

Proview hoped for more money but felt pressure to settle because it needs to pay debts, said a lawyer for the company, Xie Xianghui. He said Proview sought as much as $400 million and might still be declared bankrupt in a separate legal proceeding despite the infusion of settlement money.

“This is a result that is acceptable to both sides,” Xie said.

The dispute centered on whether Apple acquired the iPad name in China when it bought rights in various countries from a Proview affiliate in Taiwan for 35,000 British pounds ($55,000). The December court ruling said Proview, which registered the iPad trademark in China in 2001, was not bound by that sale, even though it was part of the same company.

The settlement should be good news for both Apple and its customers because it clears a potential obstacle for the company to start selling the new iPad 3 in China, said You Yunting, a lawyer for the DeBund Law Office in Shanghai.

“It is a good deal for Apple, because sales of iPads, which are in great demand, can compensate for this $60 million cost,” You said.

Apple has yet to announce a China release date for the iPad 3 but the country’s telecommunications equipment certification agency approved the tablet in May.

The case gave Chinese authorities a chance to show that their courts could impartially resolve intellectual property disputes but also raised the possibility that technology investors might be put off by a negative outcome for Apple. Chinese regulators said Proview clearly owned the mainland name rights under Chinese rules.

Without a formal ruling, it will be hard for companies to draw lessons about how Chinese courts will handle such disputes in the future, said Stan Abrams, an American lawyer who teaches intellectual property law at Beijing’s Central University of Finance and Economics.

“It’s such an atypical case,” he said. “Certainly, the details and specifics of this kind of commercial dispute aren’t going to give us any long-term lessons.”

The outcome reflects Chinese courts’ preference for encouraging adversaries in commercial disputes to settle instead of pushing for a ruling, Abrams said. He said the relatively small size of the settlement by Apple’s standards suggested Proview gave in, possibly under pressure from either its creditors or the court.

All of Apple’s iPads are made in China by Foxconn Technologies Group, which employs more than 1 million people in sprawling factories. Brazil’s government says Taiwan-based Foxconn plans to open factories there to produce iPads and other products.

Shenzhen Proview Technology is a subsidiary of LCD screen maker Proview International Holdings Ltd., headquartered in Hong Kong.

A Hong Kong court ruled in July that Proview and the Taiwan company both were “clearly under the control” of the same Taiwanese businessman, Yang Long-san, and had refused to take steps required to transfer the name under the agreement. The judge said the companies acted together “with the common intention of injuring Apple.”

However, that judgment had no automatic force in the mainland case because Hong Kong, while Chinese territory, has a separate legal system.

Apple also ran into a trademark dispute before it launched the iPhone in 2007.

Cisco Systems Inc., the maker of networking hardware, had owned the trademark since 2000 and used it for a line of Internet-connected desk phones. After Cisco sued, the companies reached an undisclosed settlement and the phone launch went off as planned.

The dispute came amid complaints Beijing is failing to stamp out rampant unlicensed Chinese copying of goods ranging from music and Hollywood movies to designer clothing and pharmaceuticals.

But unlike “trademark squatters” who register names of products already sold abroad and then demand foreign companies pay for the Chinese rights, Proview registered the iPad name long before Apple planned its tablet computer.

“The only thing companies really should take form this case is, be careful when you do transactions, be careful with your contracts,” Abrams said. “Be careful you’re doing it the right way or you could pay a lot for your mistakes.”

Originally posted at 11:41 am | Monday, July 02,  2012

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Tags: Apple , China , Conflicts , infotech , Ipad , Judiciary

  • axe musk

    Almost evertything is Made in China so don’t ever expect for good quality… China’s economy is growing because of fooling buyers with their poor quality of products and therefore making big profit…. better go for other brands not coming from China….

    • http://profile.yahoo.com/W76YPENWLH6HJ65K2BFB75T3PI Andrew Pc

      If you can “afford” the so-called better or good quality one, why buy a lesser quality one ? how strange a mentality that would made out to be, isn’t it ?…O, blind me.

  • 3_feathers

    There you go USA, invest in china and they will steal your technology and make the Americans pay for it… Hehehe, even the American flag is made in china!

  • akramgolteb

    This is typical of Chinese companies. This the type of business acumen you will get when you take a business course in China or an MBA. Remember how that expat Chinese university head was enticing everyone to take up an MBA in China, here you go.

    • http://profile.yahoo.com/W76YPENWLH6HJ65K2BFB75T3PI Andrew Pc

      It is not fair, how can my “Sir” willing to pay the money to the Chinese that is so much “more” stupid than us !…..mmmmm…it is just not fair, mummy

  • smartestofall

    bulok naman ng ipad. madapa ka lang nasira na, out of warranty na, di na marerepair. magingat kayo sa ipad

    • kbpana

      you make me smile

  • John Sulayman

    “Chinese authorities said ownership in China was never transferred.”

    Sige na. China owns the iPad name, scarborough shoal, the West Philippine Sea, and soon the Pacific Ocean up to the coasts of America and then the whole world.

  • http://profile.yahoo.com/K63PQGGWTWPALHJE7FMKKPAOCE Public

    Lipat na sa amin, dito nalang kayo maggawa ng iPad.

  • litenshadow

    haha!
    “ownership in china was never transferred…” anu yun? naisahan ang apple. kumagat na sa settlement kasi mas malaki yun mawawalang market nila sa china.

  • Branch_Warren

    ouch! a clear case of amount was not sufficient the first time.



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