Google drives huge chunk of online traffic
SAN FRANCISCO—Network analytics specialty firm DeepField on Monday said that Google accounts for nearly a quarter of Internet traffic in North America.
“Based on measurements of end devices and user audience share, Google is now bigger than Facebook, Netflix and Twitter combined,” DeepField chief Craig Labovitz said in a blog post.
While popular online video streaming service Netflix has larger bandwidth than Google, peak traffic levels last for a few hours each evening while about 60 percent of all Internet-linked devices exchange information with Google servers in North America every day, according to DeepField.
The analysis included traffic from computer Internet browsers as well as mobile applications and “embedded devices” such as Apple TV, Roku, and videogame consoles, according to DeepField.
Get Inquirer updates while on the go, add us on these apps:
Disclaimer: The comments uploaded on this site do not necessarily represent or reflect the views of management and owner of INQUIRER.net. We reserve the right to exclude comments that we deem to be inconsistent with our editorial standards.
To subscribe to the Philippine Daily Inquirer newspaper in the Philippines, call +63 2 896-6000 for Metro Manila and Metro Cebu or email your subscription request here.
Factual errors? Contact the Philippine Daily Inquirer's day desk. Believe this article violates journalistic ethics? Contact the Inquirer's Reader's Advocate. Or write The Readers' Advocate:
c/o Philippine Daily Inquirer Chino Roces Avenue corner Yague and Mascardo Streets, Makati City,Metro Manila, Philippines Or fax nos. +63 2 8974793 to 94