Everything is about presentation. The brain processes visual information 60,000 times faster than text because 40% of nerve fibers in the brain are connected to the retinas. Imagine having to read pages and pages of plain text – wouldn’t it be a lot easier to comprehend valuable details from one infographic?
The Mobile Marketing Academy, the online learning program initiated by Mobext and the International Institute of Digital Marketing (IIDM), in partnership with the Philippine Association of National Advertisers (PANA), is now accepting new enrolees for its 2014 run. Featuring new speakers, updated learning modules, and additional case studies, the Academy will begin classes this June.
How do you design the most viral digital campaign? What are the channels and technologies you can use online and through mobile devices?
Google Philippines Country Manager Narciso Reyes declared that the Philippines will be a mobile first country by the last quarter of 2014.