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Marketers need to be in what Filipinos can’t live without

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One thousand mobile users each from the Philippines, Indonesia, India and Vietnam were asked “which is one item that you could not do without for the rest of your life?” by Eden Strategy Institute. The study found that 59 percent of Filipino respondents chose mobile phones as the one thing they couldn’t afford to lose.

Posted: July 25th, 2014 in Latest Technology Stories | Read More »

Mobile Marketing Academy reopens for 2014

Mobile Marketing Academy reopens for 2014 Photo 02

The Mobile Marketing Academy, the online learning program initiated by Mobext and the International Institute of Digital Marketing (IIDM), in partnership with the Philippine Association of National Advertisers (PANA), is now accepting new enrolees for its 2014 run. Featuring new speakers, updated learning modules, and additional case studies, the Academy will begin classes this June.

Posted: May 8th, 2014 in Latest Technology Stories | Read More »

PH: mobile first by last quarter of 2014

Map-Philippines

Google Philippines Country Manager Narciso Reyes declared that the Philippines will be a mobile first country by the last quarter of 2014.

Posted: March 28th, 2014 in Latest Technology Stories | Read More »

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  • Editorial Cartoon, November 22, 2014
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