Google CEO Sundar Pichai confirmed his company would integrate large language models or LLMs into Google Search. In other words, the online search engine will have generative AI functions like ChatGPT and Bing. As a result, Google Search AI may change how we look for information online.
Pichai shared this long-term goal in an interview with the Wall Street Journal. However, he did not specify when Google Search will implement the new AI features. Also, he has yet to explain how the upcoming AI capabilities will work.
He told WSJ the company is testing the ability to ask questions after an initial search query. The news comes weeks after the launch of Google Bard, which does not interact with the Search page. Bard is still in its testing phase at the time of writing, and users must register for a waitlist to try it.
What are the potential features of Google Search AI?
We will need to wait for the release of Google Search AI to see its features. Fortunately, Mashable says it might work like Microsoft’s Bing AI.
That means discussing the features of Bing AI will give us an idea of how Google Search AI might work. Bing AI is Microsoft’s AI chatbot that rivals ChatGPT.
Like ChatGPT, it can answer questions as if it were human. Also, it can create various texts, such as essays, scientific papers, and jokes.
Imagine if Google Search AI provided this feature. Online research will likely become a breeze as it summarizes content before you click websites.
Its Conversation Style options are Creative, Balanced, and Precise. They change how Bing AI writes its responses.
As the name suggests, Creative makes Bing Ai use more colorful language in its answers. Consequently, it will generate longer, more imaginative responses.
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On the other hand, Precise triggers the Microsoft chatbot to share precise details. As a result, it provides shorter and more factual answers.
Like its namesake, the Balanced option offers a balance between Creative and Precise settings. Also, the Bing AI chatbot works like a personal assistant.
It can translate foreign text, helping you visit other countries. Also, thanks to its mobile app, you can quickly ask questions to the chatbot.
Applying a similar feature to Google Search AI will fine-tune its results depending on the user’s needs. For example, it might suggest scientific sources if you’re researching for homework.
Bing AI’s latest feature is the Image Creator, a text-to-image generator like Stable Diffusion or DALL-E. Applying this feature to Google Search AI might facilitate looking for photos online. Note that Google Search AI may not have all the features of Bing AI.
What are the other Google AI projects?
Google knows that artificial intelligence may compete with its search engine. That is why it has been working on relevant upgrades, such as Google Search AI.
Aside from its search engine, Google plans to apply artificial intelligence to its Workspace apps. Here are the features it will implement:
- Gmail will prioritize, summarize, draft, and reply to your messages.
- Docs will write, rewrite, proofread, and brainstorm content.
- Slides will offer auto-generated pictures, audio, and videos.
- Sheets will analyze data, generate formulas, and categorize worksheets.
- Meet will capture notes and create new backgrounds.
- Chat will improve productivity with workflows.
Google said it would start rolling out AI for Gmail and Google Docs. Gmail will rewrite your content depending on your preferences.
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For example, it could apply a formal tone for a message meant for a new employer. Also, it could turn bullet points from a recent meeting into a summary you can share with coworkers.
Google Docs will be able to write content regarding any topic. As a result, it can eliminate writer’s block and facilitate your project.
Conclusion
Google CEO Sundar Pichai confirmed the development of the Google Search AI. It will bring ChatGPT-like features to the search engine, changing how we look for online information.
It may change how people promote products and services online. For example, Microsoft said it would launch ads for the Bing AI chatbot.
In response, you must prepare to use artificial intelligence daily. Start by learning more about AI and other digital trends at Inquirer Tech.