Twitter shares dive on word of growth challenges

SAN FRANCISCO, California–Twitter shares hit the slide on Tuesday as executives warned that the messaging service’s path to mainstream popularity would be a long one.

Shares first leapt shortly after the release of second quarter financial performance figures that topped market expectations.

But then they plunged after executives discussing the earnings said that while most people know what the service is, only a fraction of those people use it.

“We will take the necessary time to build a service people love to use every day,” Twitter co-founder and interim chief executive Jack Dorsey said during an earning call.

“We realize it will take a lot of time.”