YouTube to stop playing unskippable 30-second ads | Inquirer Technology

YouTube to stop playing unskippable 30-second ads

/ 10:40 AM February 21, 2017

You can soon kiss those pesky, unavoidable advertisments on YouTube goodbye.

The video-streaming service will be doing away with 30-second advertisements starting next year, reported the BBC.


“We’ve decided to stop supporting 30-second unskippable ads as of 2018 and focus instead on formats that work well for both users and advertisers,” said a Google spokesman.

However, there has not been any news about the site removing the shorter, but also unskippable 15- and 20-second advertisements, as well as the six-second bumper advertisements introduced last April.


READ: Social media play bigger role but TV ads still king

TOPICS: advertisement, Social Media, Youtube
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