February 22nd, 2013 05:42 AM
MANILA, Philippines—In line with its multimedia strategy, telecommunications firm PLDT has launched a new service that offers free blockbuster movies to high-speed broadband subscribers using its fiber-to-the-home (FTTH) network.
PLDT has partnered with Clickplay.ph, the country’s first movie-streaming service, to bring this service to its Fibr broadband subscribers. Clickplay.ph has more than 70 Hollywood movies in its data base. Its movie list is expected to grow to about 200 by March and will soon include Filipino movies.
“The service is in line with our transformation from a telephone company into a multimedia services group, providing access not just for voice and data but also allowing seamless streaming of high quality video over our fiber network,” PLDT president and CEO Napoleon Nazareno said in a statement.
PLDT EVP and head of home business Ariel Fermin, in the same statement, said the video-streaming service would be available initially to Fibr customers in more than 100 residential subdivisions around the country.
In this new service, Fibr package subscribers will receive different packages based on their subscription plan. Plan 3500 subscribers get three free movies, while Plan 5800 subscribers get four free movies.
Plan 8800 subscribers get 10 free movies and Plan 20,000 subscribers get 20 free movies.
“With this partnership, we are strengthening our triple-play service that delivers voice, data and video under a dedicated, ultra-fast and seamless connection which is Fibr, our most powerful broadband offering,” Fermin said. Fibr can deliver speeds of up to 100 Mbps, using a dedicated connection straight to the subscribers’ homes. This allows them to stream HD content, play lag-free online gaming, and adopt seamless cloud computing.
Fibr rides on PLDT’s extensive fiber optic network that extends 54,000 kilometers nationwide, the most expansive in the country.
“When it comes to fiber-powered services, no other telco comes close to what the PLDT Group has to offer,” Nazareno pointed out. The fiber network also fires the Long-Term Evolution (LTE) services of PLDT mobile subsidiary Smart Communications Inc.
“We are definitely leading the adoption of fiber optic technology in the hope of pushing the country among those nations with ultra-high-speed and advanced Internet connections,” he added.