IIDM launches ‘Digital Creatives Workshop’

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MANILA, Philippines – How do you design the most viral digital campaign? What are the channels and technologies you can use online and through mobile devices?

These questions and more will be answered in the first ever Digital Creatives Workshop organized by International Institute of Digital Marketing (IIDM) under Certified Digital Marketers Program on April 28 at the Asian Institute of Management, Makati City.

It’s a one-day affair that takes participants to a comprehensive discussion of the rudiments of digital creatives production.

Spearheaded by industry experts Manny Nepomuceno of MobileMondays Manila and Peter Emmanuel Juan of Wunderman, the workshop will tackle subjects as baseline creative process, personas for digital and customer journey mapping including movements on how these may integrate with digital.

Creative director, designer, copywriter, multimedia artist, web developer, digital strategist, account executive or anyone working in creative team of agencies or brands will find this workshop invaluable for its industry insight on what goes on during the production of Digital Creatives from conceptualization to implementation.

An alumnus of Ateneo Graduate School of Business, Nepomuceno is currently the Digital Black Ops Consultant, Board Member, Co-founder and co-organize-at-large of Nepomuceno Group of Companies and MobileMondays Manila. He previously worked for BBDO Guerrero, Proximity Philippines, Campaigns and Grey, Netbooster, McCann Relationship Marketing, OgilvyOne Worldwide, Holy Angel University, and Philippine Seminars, Inc.

Juan is the head of social media for Wunderman Philippines. He previously worked for Geiser Maclang Communications Inc., Netbooster, Not Dry Goods, Yorkstreet Properties, DotPH, ABS-CBN, Source One Asia/C3, and EMC The Email Company.

Harness the potential of your creatives team! Visit: www.imadigitalmarketer.com or call 927 0096 or 0928 506 5382 .

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