Close  

Facebook business pages closer to becoming online shops

/ 04:18 PM September 09, 2015
Mark Zuckerberg

In this March 25, 2015 file photo, Mark Zuckerberg talks about the Messenger app during the Facebook F8 Developer Conference in San Francisco. AP FILE PHOTO

SAN FRANCISCO, United States — Facebook pages moved closer to replacing small business websites Tuesday, announcing features designed to make it easier for shops to hawk their wares.

Changes to business pages at the leading social network included raising the profile of features that allow customers to take actions such as booking an appointment or browsing, and allowed for more customized approaches to layouts.

ADVERTISEMENT

“We’re adding new features to pages to make it easier for the more than 45 million active businesses on Facebook to highlight important information and reach their goals,” the social network said in an online post.

The new features were particularly tuned for mobile devices, which have become preferred tools for accessing Facebook.

Business pages can also now feature sections and tabs to showcase merchandise or professional services.

“So now, for example, a spa can add their services menu to their page or highlight the line of products they sell, helping people get to know their business faster,” Facebook said.

Updates were also intended to make it easier for people to exchange messages with businesses, according to the social network.

TOPICS: app, application, Facebook, Internet, IT, Marketing, Software, US, Website
LATEST STORIES
MOST READ
Don't miss out on the latest news and information.
View comments

Subscribe to INQUIRER PLUS to get access to The Philippine Daily Inquirer & other 70+ titles, share up to 5 gadgets, listen to the news, download as early as 4am & share articles on social media. Call 896 6000.

For feedback, complaints, or inquiries, contact us.


© Copyright 1997-2019 INQUIRER.net | All Rights Reserved

We use cookies to ensure you get the best experience on our website. By continuing, you are agreeing to our use of cookies. To find out more, please click this link.