Facebook job ads now available for company pages
LinkedIn has been the social media platform of the corporate world for the longest time, but that may soon be challenged. Facebook is looking to change the status quo.
Facebook’s users will now be able to find help-wanted posts at the social media network’s business pages, or by looking into a new “jobs” bookmark on its mobile application.
“Businesses and people already use Facebook to fill and find jobs, so we’re rolling out new features that allow job posting and application directly on Facebook,” the California-based internet giant said in an online message.
Job postings may appear in news feed streams if companies pay to promote them.
Clicking on an “apply now” button will open an online form already filled out with relevant information from a person’s Facebook profile, according to the social network.
Applicants will then be able to add, edit and review forms before submitting them, according to Facebook.
Company representatives managing business pages at Facebook will be able to examine applications, then contact potential candidates using the Messenger text communication service.
Facebook said it tested the new tools in the United States and will be rolling them out more broadly in Canada in the coming weeks.
Microsoft recently reported a rise in profits over the past quarter, showing gains in cloud computing and other new areas of focus, as it absorbed the LinkedIn social network.
The U.S. tech giant, which is shifting away from dependence on software to a broader array of services, said the LinkedIn acquisition boosted its revenue in the last three months of the year, but dragged on profit.
Microsoft also owns a small piece of Facebook due to an investment in the social network about a decade ago.
This “jobs” feature was initially made known late last year during its testing phase. Now that its finally out of the oven, its rivalry with LinkedIn has officially started. Alfred Bayle/JB