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Measure the numbers well

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“Without big data analytics, companies are blind and deaf, wandering out onto the web like deer on a freeway,” writes Geoffrey Moore, noted American organizational theorist, management and consultant.

Posted: October 10th, 2014 in Infotech,Latest Technology Stories | Read More »

Building your online community

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Around 15 years ago, online customer engagement means making the customer sign a feedback form or join a topical conversation in online forums.

Posted: October 8th, 2014 in Latest Technology Stories,Social Media | Read More »

Mobile Marketing Academy reopens for 2014

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The Mobile Marketing Academy, the online learning program initiated by Mobext and the International Institute of Digital Marketing (IIDM), in partnership with the Philippine Association of National Advertisers (PANA), is now accepting new enrolees for its 2014 run. Featuring new speakers, updated learning modules, and additional case studies, the Academy will begin classes this June.

Posted: May 8th, 2014 in Latest Technology Stories | Read More »

IIDM launches ‘Digital Creatives Workshop’

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How do you design the most viral digital campaign? What are the channels and technologies you can use online and through mobile devices?

Posted: April 7th, 2014 in Headlines,Latest Technology Stories | Read More »

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News

  • Maguindanao massacre anniversary: Aquino reminded of poll promise
  • SC has taken ‘extraordinary’ steps for speedy Maguindanao massacre trial — Sereno
  • Cop wounded in clash with armed group in Agusan Norte gets medal
  • Palace vows ‘to pursue justice’ for massacre victims, calls slain journalists ‘martyrs’
  • 700 protesters call for end to impunity on 5th anniversary of Maguindanao massacre
  • Sports

  • PBA: Talk ‘N Text buries Barako Bull with 18 triples
  • Pacquiao shows punching power, drops Algieri six times
  • Binay, other gov’t officials rejoice Pacquiao’s victory over Algieri
  • Palace lauds Pacquiao as ‘wellspring of inspiration’ in win over Algieri
  • #InquirerSeven Most significant fights of Pacquiao’s career
  • Lifestyle

  • He’s no longer the same SYM–and he doesn’t care what critics say
  • Saved by the storytellers
  • Countdown to Jason Mraz concert on Nov. 27
  • Christ is King
  • Traveling through and sampling what GenSan has to offer
  • Entertainment

  • Fil-Am ‘The Voice’ contestant recalls learning time on US tilt
  • GMA News TV ID depicts struggles, triumphs
  • H’wood salutes Mike Nichols
  • Antsy attack dogs bash celeb couple
  • ‘Quick Change wins in Taiwan
  • Business

  • Former KFC worker winds up becoming a billionaire in IT
  • Filipino delicacies find global market
  • It’s partnership at first sight for coffee giant, restaurant chain
  • Architecture firm traces beginnings to ‘champoy’
  • SM scholar gives back to foundation
  • Technology

  • Kidnappers scanning social networks for potential victims – PNP
  • Netizens cheer Pacquiao win, tell Mayweather ‘you’re next’
  • Facebook ‘newspaper’ spells trouble for media
  • Biotechnology for a better life for Filipinos explained
  • App linking overseas Filipinos to homeland launched in D.C.
  • Opinion

  • Editorial Cartoon, November 23, 2014
  • Five years and counting
  • The final judgment
  • Why sue if you cannot prove it?
  • Undocumented
  • Global Nation

  • Catapang thanks WHO for easing Ebola fears
  • Palace: New plan no ticket to go TNT in US
  • Spreading Filipino indigenous music to the world
  • Manoy surrenders
  • Lawyer’s group slams return to work of prosecutor caught accepting bribe
  • Marketplace
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