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Measure the numbers well

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“Without big data analytics, companies are blind and deaf, wandering out onto the web like deer on a freeway,” writes Geoffrey Moore, noted American organizational theorist, management and consultant.

Posted: October 10th, 2014 in Infotech,Latest Technology Stories | Read More »

Building your online community

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Around 15 years ago, online customer engagement means making the customer sign a feedback form or join a topical conversation in online forums.

Posted: October 8th, 2014 in Latest Technology Stories,Social Media | Read More »

Mobile Marketing Academy reopens for 2014

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The Mobile Marketing Academy, the online learning program initiated by Mobext and the International Institute of Digital Marketing (IIDM), in partnership with the Philippine Association of National Advertisers (PANA), is now accepting new enrolees for its 2014 run. Featuring new speakers, updated learning modules, and additional case studies, the Academy will begin classes this June.

Posted: May 8th, 2014 in Latest Technology Stories | Read More »

IIDM launches ‘Digital Creatives Workshop’

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How do you design the most viral digital campaign? What are the channels and technologies you can use online and through mobile devices?

Posted: April 7th, 2014 in Headlines,Latest Technology Stories | Read More »

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News

  • Senate approves P2.6-T national budget for 2015
  • In the know: Coconut levy funds
  • Aquino: Levy is for farmers
  • Senate urged to preserve grassroots program funds
  • SC: Let Puerto recall move proceed
  • Sports

  • Pacquiao fight vs Algieri ‘boring, a mismatch’
  • Generika repulses Petron gals
  • Look who compromised Yankee honor
  • Pacquiao returns to Kia sidelines but not on the court
  • Pacquiao laments Kia’s conditioning in loss to Purefoods
  • Lifestyle

  • Bb. Pilipinas MJ Lastimosa named Peta’s sexiest vegetarian
  • Need help in getting things done? Trust Tasktics.com!
  • Creative napkins liven up the Christmas table
  • Mall’s unique holiday campaign gives back to shoppers
  • Marcia Adams: The latest must-visit destination in Tagaytay
  • Entertainment

  • Senior prom
  • Alden in Hanoi fest
  • It’s time for cruel cuts
  • Jason Mraz arrives in Manila for concert
  • The other side of Hong Kong’s funniest comedian
  • Business

  • BSP to keep interest rates steady
  • Australian oil firm gets 1-year extension for SC55 program
  • DBM releases P1.38B to boost coco yield
  • Decongesting M. Manila key to sustained growth
  • DOF gains easier access to firms’ finance data
  • Technology

  • Sweep to offer alternative payment for SLEX, other tollways
  • Space station’s 3-D printer pops out 1st creation
  • ABS-CBN sues 18 online pirates for $12M
  • Inquirer joins chat apps revolution
  • WD® launches wireless portable storage drive
  • Opinion

  • Editorial cartoon, November 27, 2014
  • Stick to boxing
  • Uncovering Asia through investigative journalism
  • Pork in the 2015 budget
  • Murder with impunity
  • Global Nation

  • US Embassy in Manila closed Thursday for Thanksgiving
  • PH helpless in stopping China’s reclamation work in disputed seas
  • Filipino spared from Saudi death row
  • Immigrants join US protests over non-indictment of cop in teen’s death
  • In wake of Obama executive action, beware of immigration scams
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