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Measure the numbers well

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“Without big data analytics, companies are blind and deaf, wandering out onto the web like deer on a freeway,” writes Geoffrey Moore, noted American organizational theorist, management and consultant.

Posted: October 10th, 2014 in Infotech,Latest Technology Stories | Read More »

Building your online community

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Around 15 years ago, online customer engagement means making the customer sign a feedback form or join a topical conversation in online forums.

Posted: October 8th, 2014 in Latest Technology Stories,Social Media | Read More »

Mobile Marketing Academy reopens for 2014

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The Mobile Marketing Academy, the online learning program initiated by Mobext and the International Institute of Digital Marketing (IIDM), in partnership with the Philippine Association of National Advertisers (PANA), is now accepting new enrolees for its 2014 run. Featuring new speakers, updated learning modules, and additional case studies, the Academy will begin classes this June.

Posted: May 8th, 2014 in Latest Technology Stories | Read More »

IIDM launches ‘Digital Creatives Workshop’

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How do you design the most viral digital campaign? What are the channels and technologies you can use online and through mobile devices?

Posted: April 7th, 2014 in Headlines,Latest Technology Stories | Read More »

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News

  • Binay hits Aquino admin
  • Iran hangs woman for killing alleged rapist
  • APO mobilizes 100,000 members to support ‘Brod Jojo’
  • Binay fails to show up at Cabinet performance commitment session
  • Comelec sets satellite registration for indigenous people
  • Sports

  • Petron notches 2nd Liga GP win
  • Ginebra rips listless Kia
  • Red Cubs cement San Beda sweep
  • Arroyo fuels Assumption San Lorenzo golf double
  • Bakbakan lures 1,000 bets
  • Lifestyle

  • Met Opera’s production of ‘Rusalka’ in HD at Greenbelt Makati
  • CCP Outreach Program celebrates 35 years of nurturing arts in the regions
  • Make Your Nanay Proud Foundation honors 10 exemplary Filipino mothers
  • Peta’s ‘FnL’ finds craziness in language–or several versions of it
  • Gantimpala Theater Foundation is looking for a new home
  • Entertainment

  • Renée Zellweger is that you? Old Hollywood ‘taboo’ again
  • Pelicula Spanish Film Festival goes to Zamboanga, Davao, Ilo-ilo, Baguio
  • ‘Hosting can be draining’
  • Celeb haunt is top tourist destination
  • Award-winning ‘Birdman’ director wary of success
  • Business

  • Execs from Harvard bring adobo to US market
  • Execs with expense accounts, rejoice!
  • Spawning giant clams for livelihood
  • Anti-impotence drugs seized
  • Tan pioneers BPO office dev’t in a township setting
  • Technology

  • MMDA impounds Uber car
  • DOJ forms team to prosecute sex and other cybercrimes
  • Zuckerberg speaks Chinese; Beijing students cheer
  • SC reminds netizens: Nothing stays private on Facebook
  • LTFRB goes after Uber vehicles; MMDA disagrees
  • Opinion

  • Walking the talk
  • Pope Francis and social movements
  • Legal philosophy
  • No picnic
  • More You, less me
  • Global Nation

  • NYC marathon runner to raise funds for PGH
  • The Pinoy is a US airport manager
  • Effect of failed marriage on conditional US resident
  • Beyond trick or treat, make Halloween count
  • SC activates site for audio live streaming of oral arguments on PH-US defense pact
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